Know exactly where you stand
on 
ChatGPT
on 
Claude
on 
Perplexity
on 
Gemini
on 
Grok
in 
AI Overviews
on 
Copilot
on 
Alexa
on 
Siri
on 
Google Assistant
AI engines, Google, Maps, Voice — Scout shows you the truth.
Not appearing yet? That's your starting point, not your failure.
Built by marketers who got tired of tracking 4 dashboards
Always scanning
The Honest Truth — Others Won't Tell You
Most small businesses aren't visible in AI yet.
That's not broken. That's normal. 95% of local businesses don't show up when someone asks ChatGPT for recommendations. The question isn't whether you're invisible — it's what you do about it.
Scout shows you
Where you stand — honestly. If it's zero, now you know. If you start appearing, you'll see it.
Beacon builds it
Getting visible takes content and presence. Beacon creates the social presence that AI learns from.
Scout Builder tracks your progress. Beacon builds your presence. Use them together.
Scout dashboard preview
Real dashboard view showing AI visibility tracking with competitor analysis
What is Visibility Tracking?
Visibility tracking monitors where and how your brand appears across the four main channels customers use to discover businesses: AI answer engines, Google search, local maps, and voice assistants.
AI Answer Engines
ChatGPT, Claude, Perplexity, and Gemini now answer questions about products and services. When someone asks "what's the best CRM for small business?" — does the AI mention you?
Scout tracks your mentions across all major AI engines.
Google Search
Traditional search still matters. Track your rankings for the keywords that drive your business. See position changes and monitor competitors.
Scout monitors your Google rankings daily.
Local Maps
Google Maps and Apple Maps show the local 3-pack when customers search nearby. Where do you rank? Are customers finding your location?
Scout tracks your position in local map results.
Voice Search
Alexa, Siri, Google Assistant — when someone asks "find me a plumber near me," do they hear your name? Voice search is growing fast.
Scout tests voice assistants with your target queries.
Why Track All Four Channels?
87% of businesses only track Google rankings. They're missing where they're invisible.
4
discovery channels customers use daily
87%
of businesses only track Google
1
dashboard to track all channels
100%
visibility picture
The Only Tool Tracking Voice Search Visibility
"Hey Siri, find me a plumber." "Alexa, what's the best Italian restaurant nearby?" When customers ask voice assistants about your industry, do they hear your name?
Scout is the only affordable tool that monitors how Alexa, Siri, and Google Assistant answer questions about your business. See exactly what they say—or discover you're invisible.
- Track Alexa responses to industry queries
- Monitor Siri recommendations for local searches
- See what Google Assistant says about your competitors
Voice Search Results
Real visibility reports showing what assistants say about your industry
How Scout Works
Three steps to total visibility
Add Your Website
Enter your URL and the keywords that matter to your business. We set up tracking across all four channels.
Scout Scans
Scout queries AI engines, checks Google rankings, scans local maps, and tests voice assistants — automatically.
See Your Score
Get a unified visibility score. See exactly where you're strong and where you're invisible. Take action.
Frequently Asked Questions
What is AEO (Answer Engine Optimization)?
AEO is the practice of optimizing your brand to be recommended by AI answer engines like ChatGPT, Claude, Perplexity, and Gemini. Unlike traditional SEO which focuses on search rankings, AEO focuses on getting your brand mentioned when users ask AI assistants questions about your industry.
How do I track if ChatGPT recommends my business?
Scout automatically queries AI engines with prompts relevant to your industry and tracks whether your brand is mentioned, what position you appear in recommendations, and how the AI describes your business. This is monitored continuously and displayed in your dashboard.
Why should I track visibility across multiple channels?
Customers now discover businesses through four main channels: AI assistants, Google search, local maps, and voice search. Tracking only one channel means missing where you're invisible. Scout monitors all four to give you a complete picture of your discoverability.
How often does Scout scan?
Scanning frequency depends on your plan. Starter plans include weekly scans, Growth plans include daily scans, and Agency plans include real-time monitoring. All plans track the same four channels.
Pricing That Respects Your Cash Flow
Most SaaS platforms force you into monthly-or-annual.
Pay full price, or commit to 12 months you're not sure about.
We added weekly and quarterly because we know how SMBs actually budget.
Start small. Save more as you commit. No tricks.
Starting from zero?
Most small businesses aren't visible in AI yet. Scout Builder tracks your progress while you build — with weekly guidance on what to do next.
- Weekly scans
- 20 queries
- Guidance & action items
- Progress timeline
Pair with Beacon to build your presence
Your Builder Journey
Most businesses see zeros for weeks. That's normal. Here's what the path looks like:
Baseline & First Steps
Run your first scan. See where you stand (probably zero — that's okay). Get your first action items.
Building Momentum
Following guidance, creating content, building your online presence. Still zeros? Keep going — AI takes time to learn.
Early Signals
Your content is out there. AI models are crawling it. First mentions may start appearing. Every scan gets more interesting.
Ready for Solo
Got your first AI mention? Time to upgrade. Daily tracking and competitor insights await.
Your Builder dashboard: weekly scans, progress tracking, and actionable guidance
What guidance looks like
Each week, Builder gives you specific actions based on your industry and current visibility:
"Publish 2 LinkedIn posts about your expertise"
AI models learn from social content. More posts = more training data about your business.
"Update your Google Business Profile"
Complete profiles rank better in local and voice search results.
"Get mentioned on a blog or podcast"
Third-party mentions signal credibility. AI trusts sources that trust you.
Builder vs Solo — which is right?
They serve different stages of your visibility journey:
| Builder | Solo | |
|---|---|---|
| Best for | Starting from zero | Already visible |
| Main question | "What should I do?" | "How am I doing?" |
| Scan frequency | Weekly | Daily |
| Competitors | — | Track 3 |
| Guidance | Heavy | Light |
| Price | $39/mo | $79/mo |
Scout Builder + Beacon: The complete visibility system
Beacon creates the content that AI models learn from — LinkedIn posts, social presence, consistent brand messaging. Scout Builder tracks whether AI is noticing — weekly scans show if your work is translating into mentions.
Two tools, one goal: get your small business visible in AI answers. Use them together for the full picture.
Already have some visibility? Choose a plan below for daily tracking and competitor insights.
Solo
1-2 users
$79 /mo
- 1 brand tracked
- 50 tracked queries
- 3 competitors
- All 4 channels (AI, SEO, Maps, Voice)
Team
3-5 users
$149 /mo
- 3 brands tracked
- 150 tracked queries
- 10 competitors
- All 4 channels (AI, SEO, Maps, Voice)
- Priority support
Pro
6-10 users
$249 /mo
- 10 brands tracked
- 500 tracked queries
- Unlimited competitors
- All 4 channels (AI, SEO, Maps, Voice)
- White-label reports
All plans include all 4 visibility channels. Cancel anytime. Upgrade or downgrade as you grow.
Know where you stand.
Then do something about it.
Starting from zero? Scout Builder ($39) + Beacon is your path forward.